ʻIke ʻoe i kēia manaʻo holoʻokoʻa e lilo ka ʻenehana ma hope o ke kaʻa uila i nā makahiki, ʻoiai ke koho nui nei nā mea hana i ka hana nui?
ʻAe, ua pepehi wale ka Luna Hoʻokele o Mercedes i kekahi mau moeʻuhane ma ka haʻi ʻana aku ua ʻoi aku ke kiʻekiʻe o nā kumukūʻai hana o kahi kaʻa uila, a e hoʻomau ʻia paha lākou i ka wā e hiki mai ana.
ʻOiaʻiʻo, ʻaʻole ia he manaʻo ʻaʻohe hoʻolālā no nā kaʻa uila e hiki ai. Ma ke ala, ua hoʻohiki ʻo Volvo a me ka hui VW i nā kaʻa uila compact no 25.000 euros i ka wā e hiki mai ana.
Akā, ma ke ʻano o ke kumukūʻai, ʻaʻole e pili ka mea i ka mākeke puhi ahi, a pono ʻoe e ʻike pono i kēia.
ʻOi aku ke kumukūʻai o nā kaʻa uila a e hoʻomau ʻia!
No laila, e like me kāu e noʻonoʻo ai, ʻoiai ʻo ka hoʻololi uila o kēia manawa, ʻo ka ʻoiaʻiʻo ʻo ka "Electric Car" kahi manaʻo hou i ka mākeke. ʻOi loa i ka wā e kamaʻilio ai e pili ana i kāna hana ʻana i nā puke i manaʻo ʻia ʻo 'mass production'. Ma hope o nā mea a pau, ʻoiai nā hoʻoikaika ʻana a nā mea hana, a hiki i kēia manawa ʻo ka mea nui i nā ʻenekini puhi ahi a ʻaʻole nā kaʻa e hoʻohana ʻia e nā kaʻa uila e hoʻohana ʻia e nā pā nui.
ʻO kēlā ʻōlelo, i ka wā e hoʻomaka ai ʻoe e ʻimi i nā kaʻa uila hou, a i ʻole i hoʻohana ʻia, ma ka mākeke, pono ʻoe i ʻike ua aneane ʻoi aku ka nui o ke kumukūʻai ma mua o ke kumu hoʻohālike like. No ke aha? Hōʻike nā mea hana i nā kumukūʻai o ka hana a me ka hoʻomohala ʻana i nā paepae. ʻaʻole pilikia". No ka mea, i ka manawa like, ʻōlelo mau lākou he manawa ma mua o ka loaʻa ʻana o nā mea i hoʻomaikaʻi nui ʻia.
ʻO kēia kahi e hoihoi ai nā mea a pau. No ka mea, ʻaʻole i hiki mai a hiki i kēia manawa. Ke kamaʻilio nei mākou e pili ana i kahi mea mana i loko o ka ʻoihana e ʻōlelo nei ʻaʻole e pau kēia ʻokoʻa kumukūʻai.
I nā huaʻōlelo ʻē aʻe, no ka mea e ʻōlelo kekahi ʻo kēia ʻokoʻa kumukūʻai he piʻi nui loa ia i ka honua automotive, ʻoiai he mau makahiki mākou mai ka nalo ʻana o nā kumu hoʻohālike.
ʻO ka hana nui, e like me ka CEO o Mercedes, ʻaʻole e loli iki. Aia kēia ʻokoʻa kumukūʻai e noho ai. No ka mea?
Wahi a Ola Kaellenius, Luna Nui o Mercedes, ʻo nā kumu kūʻai o kēia manawa ma muli o ʻekolu kumu nui. ʻO ke kumukūʻai o nā mea maka ma kahi mua. ʻOiai he mākeke paʻa ʻole ia, kahi e noho aliʻi ai ʻo Kina me kahi monopoli maoli. A laila, loaʻa iā mākou ka hoʻomohala polokalamu a, ʻo ka hope loa, loaʻa iā mākou ke kumukūʻai o ka uila ponoʻī, ke piʻi nei i nā makahiki i hala.
Eia nō naʻe, e like me ke ʻano like, ʻaʻole i kūlike ka piʻi ʻana o ke kumukūʻai o nā kaʻa uila no nā mea kūʻai aku. ʻO ia hoʻi, ʻaʻole e emi ke kumukūʻai o nā kaʻa kaʻa, akā inā e piʻi nui ana, ʻaʻole e uku like ka mea hoʻokele no kēia piʻi. He mea hou maoli nō.
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